After adorning equestrians at the Hampton Classic horse show with luxury jewels in years past, Zadeh NY founder Catherine M. Zadeh has given her line a permanent home on the East End. The brand’s new boutique, located on Main Street in Southampton Village, features handcrafted jewels made from a variety of unique and sustainable materials. Exquisite details, including precious metal and gemstones, exotic woods and ethically sourced Asian Buffalo horn, are woven into eye-catching statement pieces including bracelets, earrings, belts, rings and cuff links. A trailblazer with over 25 years of design expertise, Zadeh creates structural and minimalistic pieces, offering gender-neutral styles with a sophisticated twist. Zadeh NY’s daring yet timeless jewels fit right into the chic, effortless aura of beach season in the Hamptons. Nestled in the village’s bustling epicenter, the new retail destination features bright, cheery design motifs that showcase the eclectic line. Stunning photographs of wild horses by Drew Doggett grace the store’s walls, an homage to the brand’s horse show roots. Further equine inspiration comes from Zadeh NY’s Blake pendant, a delicate polished gold charm evoking imagery of a stirrup. Perfect for either attending a summer soiree or spending a day at the shore, Zadeh NY’s jewels symbolize relaxed luxury. 94 Main St., Southampton

Established 25 years ago, Zadeh is a New York-based jewelry brand crafted with the sole purpose of enchanting its discoverers. Founded by Catherine M. Zadeh, the label’s often gender-fluid pieces are assembled from unexpected materials and inspired by the designer’s own androgynous style and values. Of her line’s unique aesthetic, Zadeh says: “ It stays with you, in your mind, in your heart and everywhere you express yourself.”

Enthralled by the equestrian lifestyle portrayed at the Hampton Classic, Zadeh recognized the opportunity to showcase her work and was invited to set up shop at the venue in 2013 (she made solely men’s jewelry at the time). Fast-forward to today, and the taste-making label now offering stylish pieces for both men and women is returning to its origins with the debut of its first flagship store in Southampton. Designed to feel like an expansion of Zadeh’s own home, the store’s interior is instilled with French sensibility and warmth, featuring neutral tones and lustrous Tom Dixon light fixtures.

The boutique aims to be a destination for effortlessly chic Hamptonites seeking serendipitous pieces that express their own distinctive identity. Like an art exhibit, the meaningful jewels, which are displayed atop tall wooden blocks and hand-painted pedestals, speak for themselves. “I design pieces when I get inspired and do not follow the rhythm set by industry standards,” Zadeh reveals. “I am proud to say that there is nothing in the market that compares.” In essence there are no themed or capsule collections to Zadeh, but rather a treasury of sculptural creations that are meant to be worn together and worn everywhere as an effortless form of self-expression. “Every design is meant to complement each other,” the designer shares. The range of bracelets, rings, pendants, earrings and more highlight materials such as mixed metals, ethically sourced Asian water buffalo horn, vegetable ivory and parachute cord, speaking to the sustainable quality of the brand. Enduring and sleek, Zadeh’s lifestyle jewelry and accessories are sensible, stackable and made more precious with time. The skillful combination of gemstones, precious metals and the brand’s trademark parachute cord makes for one-of-a-kind pieces that are sure to become signatures in customers’ wardrobes. Each style, ethically and consciously designed for the freethinkers and nonconformists of the world, embodies Zadeh’s mission of producing timeless, wearable works of art for pioneering souls who simply love to experience life. It is no myth that once you wear a Zadeh treasure, you will never want to part from it.

94 Main St., Southampton

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