Why the Pop Up Now?

- November 12th, 2018 -
Why the Pop Up Now?

My journey started at the 92nd street Y on the Upper East Side of New York City and with my pop up on Madison avenue, I am coming full circle.

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Why the video?

- May 25th, 2018 -
Why the video?

I actually like to share stories about my failures because I have come to realize ( in hindsight of course…) that they have fueled me.

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Motherhood | An Artful Balance

- April 17th, 2017 -
Motherhood | An Artful Balance

Perhaps the most significant realization I came to after becoming a mother was what a delicate balancing act motherhood is. Being a good mother was not simply the lessons I taught them, it was also how I carried myself and pursued my own path as a complex, multi-faceted woman, that contributed to their success.

As each spring day brings us nearer to May 14, that fête des mères, remember your mother. Learn from her. Cherish her. Consider what she sacrificed for you. Most importantly, strive every day to be someone she would be proud of.

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My Core Values

- July 13th, 2016 -
My Core Values

I recently applied to join the Council of Fashion Designers of America (CFDA) and I thought that including my core values would be a window into who I am as a person and as a designer.

I found it such an interesting (and revealing) exercise, so I wanted to share the results with you here on the blog.  I came up with thirteen values and I will devote a post to each, so stay tuned !

I hope you will follow along and enjoy these musings.

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How to wear your parachute cord pendant

- June 15th, 2016 -
How to wear your parachute cord pendant

Every person has a unique body shape and build. A woman’s décolletage, the space meant to be adorned by Zadeh pendants, can have many forms – curvy or flat, short or lengthy. Our parachute cord pulley system offers the adjustability needed to accent each woman as beautifully as possible.

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Celebrating Fatherhood

- June 6th, 2016 -
Celebrating Fatherhood

Father’s Day is right around the corner and if you’re like me it has you thinking about the special men in your life. I am the proud mother of three amazing young women and have been lucky to share my parenting journey with an exceptionally loving and caring man. My husband David is a truly sensitive and attentive dad. He is a man of his word, an exceptionally kind spirit, a confidante, a friend and a continual source of support and inspiration for our family.

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Back to My Roots

- April 8th, 2016 -
Back to My Roots

Persian cuisine is truly epicurean – it stimulates all the senses. The shared experience of Persian food is a part of my homeland that still resonates strongly with me today. Cooking, eating and gathering together around the dinner table is a hallmark of our culture.

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Wearing Your Art on Your Sleeve

- April 1st, 2016 -
Wearing Your Art on Your Sleeve

The men who wear Zadeh cuff links are not traditional. They appreciate them as an artful accessory, not a necessity.

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Masters of the Tiki Hut

- March 23rd, 2016 -
Masters of the Tiki Hut

Days here at the Winter Equestrian Festival are exhausting. The hours are long and the days start to blend together in a haze of sun, dust particles and loudspeaker echoes. A positive attitude is key to surviving the WEF circuit, and no where at the show grounds will you find more positivity than in the kitchen of the Tiki Hut.

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Behind the Lens

- March 18th, 2016 -
Behind the Lens

There is something profound about the creation of beautiful photography. When you witness the entire process, with all it’s gritty behind-the-scenes details, you’re granted a greater appreciation for the final form. Whether in a fashion magazine or on a highway billboard, each flawless, consumer facing shot required a tremendous amount of effort.

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Full Circle Friendship

- March 12th, 2016 -
Full Circle Friendship

Earlier this week I co-hosted a gathering of women, to listen and learn from my friend Judith Hannan, an immensely talented author. Through the conduit of her beautiful prose, Judi explores the ways in which writing can help us heal during times of illness.

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Women With Ambition

- March 4th, 2016 -
Women With Ambition

I always knew there would be risks in pursuing my dream. Taking an idea, nourishing it with passion, and bringing it to fruition is no certain task. I was starting as a small fish in a big pond. I was prepared for people to question my work. But I didn’t see failure as an option. I refused to sacrifice parts of myself to pursue my dream.

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Style Runs in the Family

- February 28th, 2016 -
Style Runs in the Family

I am the proud mother of three sensational young women. I marvel at how they’ve blossomed into such unique creatures who share so many of my core values between them.

They are are a study in contradictions. They are at once strong, but soft. Confident, but humble. Outspoken, but attentive listeners. They are my most stylish ambassadors because of their beauty and integrity as people.

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A Visit to Zadeh: Anything But Ordinary

- February 23rd, 2016 -
A Visit to Zadeh: Anything But Ordinary

At Zadeh, we do not sell. We share. For Catherine, each of her designs is worthy of, nay, deserves, to be put in the spotlight. As I sit and watch Catherine’s interactions, it’s clear that she is no saleswoman. She is an educator. She is a storyteller. She is a historian.

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Observing. Absorbing.

- February 21st, 2016 -
Observing. Absorbing.

I’ve never been destined for a 9-5 desk job life; it doesn’t suit me and I feel stifled by the rigidity of corporate culture. For the last six years of my post-collegiate life I was lucky enough to live and work on the elite equestrian circuit. I traveled nationally and internationally to beautiful show venues, populated by beautiful people with a shared love and reverence for the equine athlete.

This is why working with Catherine was so intriguing to me. In my short time here I can tell no two days are the same. There is flexibility and creativity and out-of-the-box thinking that is both infectious and thrilling.

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Waterproof. Lifeproof.

- February 17th, 2016 -
Waterproof. Lifeproof.

The supporting cast of materials often used in fine jewelry can be incredibly delicate, meaning they cannot withstand water, sweat, or the rigors of day-to-day wear.

We sought to defy this trend. Designs by Zadeh work in harmony with the elements. We aren’t afraid to use and wear our jewelry. The more well-used they are, the more beautiful they become.

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50 Shades of Gold

- February 12th, 2016 -
50 Shades of Gold

I love gold. The weight and opulence of it; how it can exist beautifully as a centerpiece or as an accent. Gold is the ultimate expression of luxury.

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New Beginnings

- February 10th, 2016 -
New Beginnings

It has been a whirlwind week. After just a few short phone calls last week, I hopped in my car and drove to Wellington to begin working for Zadeh NY.

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To Gift or Not to Gift?

- February 6th, 2016 -

With the celebration of all things “love” just around the corner, women are eagerly anticipating the gifts their boyfriends, fiancés and husbands will lavish on them. Men, on the other hand, are tasked with the challenge of finding the ultimate gift – perfectly suited to their beloved; a material expression of just how much they are loved.

Why is it, though, that the burden of gifting responsibility lies so heavily on the shoulders of men? Love is a two way street. The giving of gifts should be too.

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Our New Ambassador

- February 5th, 2016 -
Our New Ambassador

We are thrilled to welcome a new team member to Zadeh NY. She comes to us with a wealth of knowledge of the horse world, having spent many years traveling the elite horse show circuit. She also appreciates the finer things in life: fine cuisine, leisurely napping, and of course, exquisite jewelry.

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