It’s that time of year again.
Love is in the air, and on store shelves: heart-shaped boxes of chocolate, teddy bears, red and pink mementos all shouting messages of love and adoration. You can’t miss them.
With the celebration of all things “love” just around the corner, women are eagerly anticipating the gifts their boyfriends, fiancés and husbands will lavish on them. Men, on the other hand, are tasked with the challenge of finding the ultimate gift - perfectly suited to their beloved; a material expression of just how much they are loved.
Why is it, though, that the burden of gifting responsibility lies so heavily on the shoulders of men? Love is a two way street. The giving of gifts should be too.
Don’t get us wrong, we’re not suggesting material goods can replace true, daily expressions of love. Kind gestures. Thoughtful words. Loving caresses. But no lover ever complained of getting a beautiful gift, did they?
Over time our society has come to assume that most men don’t appreciate the finer things in life. This couldn’t be further from the truth! We live in a time of evolving gender roles and characteristics. “Macho” is no longer the persona which men are expected to strive for. There is an appreciation for subtle masculinity; a new definition of strength that is refined, classic and timeless. Gifts for men should reflect this new norm.
If we, as a society, expect men to go to such great lengths to find the perfect gift, why shouldn’t women do the same? Gender equality should exist in all things, including Valentine’s Day.
So ladies, think of all those beautiful, thoughtful expressions of love your man has given you. Don’t you think it’s time you return the favor?
…with a classic buffalo horn bracelet by Zadeh NY, perhaps?
P.S. We're often asked, "my goodness, do you kill the buffalo just to obtain the horn?" The answer is absolutely not!
The horn comes from cattle that are sustainably farm raised for consumption. The horn is collected and repurposed, eliminating waste. The buffalo horn is meant to emulate the look of elephant hair, without causing needless harm to an endangered animal.

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